DIGITAL MARKET RESEARCH
The digital landscape is forever changing as new technologies are introduced. It’s more important than ever to understand and learn from your clients and competition. Having an external professional to research this information can give you real insight for future planning.
We offer a range of digital market research services that deliver professional insight into your brand’s online market. We can give you considered feedback & recommendations to improve your results.
Concerned your competitors have an online advantage? We analyse your website and produce a detailed report with my recommendations and insights on how it can be improved. This includes benchmarking your brand against the top 3 competitors.
Want to gain insight into the terminology used by your target audience to improve your advertising or website copy? We can carry out research to find the most relevant, popular or lucrative keywords being used by your potential customers and feed this back to you.
Keen to understand who are the key influencers in your market and how to get to them? We will use a variety of tools to source and better understand those influencing your customers.
Know that content is important but unsure where to start or what to produce? We can analyse the successful content marketing campaigns from your industry and feedback recommendations.
We use a range of industry tools to analyse data patterns that shed light on various advantages or improvements your business can make. We then feed these back in a formal document or spreadsheet.