In the past few years, social media has revolutionized the way the world does business. There are several advantages to running digital advertising campaigns across social media channels. The biggest benefit being that Advertisers can take advantage of a wealth of demographic, geographic, and behavior based information in order to target ads appropriately. Another benefit is the cost system where Advertisers only pay on engagement increasing your potential ROI.
My Social Media Advertising services can cover the setup, management, optimization, and reporting of campaigns across the following platforms:
LinkedIn Advertising is a great marketing channel for B2B businesses with over 332 million people using the platform for professional networking and business introductions. I can run LinkedIn campaigns to match your goals or objectives. You can choose to pay per click (CPC) basis similar to Adwords.
Facebook Advertising is a great marketing channel for B2C businesses with over 1.3 billion people using the platform for personal networking and leisure. I can run Facebook campaigns to match your goals or objectives. These campaigns work on a pay per click (CPC) or per 1,000 impressions (CPM) basis.
Twitter Advertising is a great marketing channel for B2C & B2B businesses with over 284 million people using the platform for personal and business. I can run Twitter campaigns to match your goals or objectives. These campaigns work on a Cost Per Engagement (e.g a Follow, Retweet, Reply, Favourite or Link Click) basis.
We collaborate closely with your team to get a true understanding of your customer & business. I then look to apply this knowledge to set up relevant social advertising campaigns.
Reach out to us and know more about social media advertising, it's benefits and limitations alike.